MEHR WISSEN. GEZIELTER HANDELN.

Online market research with depth: Respondi and infas 360 combine their data bases in a way that primarily the customer benefits from this.

The data intelligence network has been growing constantly. New partner in the digital network is now respondi AG, the leading quality provider for international access panels. Respondi and infas 360 combine their data bases in a way that primarily the customer benefits from this.

Out of 100.000 panelists you would like to consult specifically and ad hoc those who have a garage or an increased energy demand? Or do you want to keep your questionnaire short and succinctly and only ask what one already knows anyway?

The microgeographic data base CASA with over 100 standard variables of a building itself, but also of socio-demographics and consumption (on the cellular level), provides a comprehensive and objective view of all households in Germany. It is an ideal supplement to the master data of the respondi panelists.

“Linking our online panels with CASA from infas 360, opens up entirely new possibilities in online marketing”, states Dr. Otto Hellwig, director of respondi AG, the new cooperation of the two firms.

 

 

For more information please contact our Consultant for CRM-Analytics, Mr. Sebastian Gensch, phone: +49(0)228/74887-362 or via email s.gensch(at)infas360.de